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The document outlines a five-step advocacy process used by students at Palo Alto High School to transition their cafeteria from offering plant-based options only 2-3 times per month to serving them every day. The process includes gathering student signatures via petitions, conducting taste-testing events for items like vegan nuggets, using social media and incentives for marketing, and implementing pilot programs such as specialty bars. The authors emphasize the importance of partnering with established organizations like Friends of the Earth and the Factory Farming Awareness Coalition, maintaining a cooperative relationship with nutrition services staff, and persisting through administrative apprehension.