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The 'Climate Visuals' report presents seven core principles for communicating climate change visually, derived from a combination of structured discussion groups in London and Berlin and an international online survey of 3,014 participants from the UK, Germany, and the US.

The report outlines a comprehensive engagement strategy for Canadian youth (ages 13-29) to combat climate change, moving beyond simple marketing to a model of active engagement. It identifies a significant 'knowledge-behaviour gap' where youth are aware of issues like recycling but do not act, often due to a lack of trust in institutional mechanisms and a perceived lack of action by elders. The proposed strategy is structured around three interrelated streams: information and awareness campaigns, capacity building for youth (focusing on employment and leadership), and community actions. Key recommendations include tailoring messages to specific segments—such as aboriginal youth and 'early adopters'—and integrating climate education into school curricula from Grade 1. The strategy emphasizes that youth should be recognized and rewarded for their contributions and that success requires visible commitment from older Canadians and institutions.