2024 Year in Review

Mighty Earth's 2024 review highlights significant private sector shifts, including JBS dropping 705 suppliers linked to deforestation and the postponement of JBS's IPO due to climate concerns. The organization also focused on expanding plant-based protein offerings among major retailers, challenging biomass policies in Japan, and launching a rewilding initiative for mountain lions in the Eastern United States.

• Mighty Earth influenced significant corporate changes in the meat and soy industries to combat deforestation. The world's largest meat company, JBS, removed 705 suppliers associated with deforestation and agreed to implement real-time data for monitoring. Additionally, Marfrig moved its target date for eliminating nature destruction in its supply chains forward from 2030 to 2025.
• The organization targeted the financial and legal aspects of corporate climate claims and governance. Mighty Earth collaborated with 15 US senators to urge the SEC to delay the JBS IPO based on governance and climate concerns, resulting in a postponement until at least 2025. Furthermore, the New York State Attorney General sued JBS for fraudulent climate claims using research provided by Mighty Earth and its allies.
• Efforts to reduce climate pollution focused on shifting protein sources and decarbonizing heavy industry. Several major retailers, including Carrefour, Sodexo, and Lidl Germany, expanded plant-based offerings with some setting targets of up to 60% plant-based protein by 2030. In heavy industry, Mighty Earth worked with Korean partners to lead Hyundai to sever ties with a coal-reliant aluminum supplier.
• Mighty Earth engaged in ecosystem protection and policy advocacy in Southeast Asia and Europe. In Indonesia, the organization pressured the government regarding a 7-million-acre ecosystem destruction project and secured a letter from the Ministry of Environment and Forestry ordering the country's largest commercial forest destroyer to stop. In Europe, the organization worked to prevent the weakening of the EU Deforestation Regulation (EUDR) despite its one-year postponement.
• The organization initiated a rewilding project in the Eastern United States aimed at restoring mountain lions to their historic range, with campaign deployment planned for the first quarter of 2025.

APA

Hurowitz, G. (2024). 2024 Year in Review. Mighty Earth. https://mightyearth.org/article/2024-year-in-review/

Chicago

Hurowitz, Glenn. 2024 Year in Review. Mighty Earth, 2024. https://mightyearth.org/article/2024-year-in-review/.

Wikipedia

{{cite press release |last1=Hurowitz |first1=Glenn |title=2024 Year in Review |publisher=Mighty Earth |date=31 December 2024 |url=https://mightyearth.org/article/2024-year-in-review/ |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@misc{hurowitz20242024, author = {Hurowitz, Glenn}, title = {{2024 Year in Review}}, publisher = {Mighty Earth}, year = {2024}, month = dec, url = {https://mightyearth.org/article/2024-year-in-review/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }