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This policy brief by the International Institute for Sustainable Development (IISD) argues that the European Union's 2014 Public Procurement Directives have failed to mainstream green public procurement (GPP) due to their voluntary nature, legal fragmentation, and lack of certainty. With the European Commission evaluating the Directives in late 2024, the authors advocate for a shift toward mandatory GPP, better monitoring systems, and the alignment of 'buy European' initiatives with environmental requirements to drive the EU's green transition and enhance global competitiveness.