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Summary and key findings insummary:"conflict of interest"
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  • This guide by the Global Climate and Health Alliance provides a framework for health organizations to screen and select PR and media agencies to ensure they are not connected to the fossil fuel industry. It argues that health organizations can use their credibility to revoke the 'social license' of fossil fuel companies by refusing to work with agencies that promote them, drawing a parallel to how the health community challenged the tobacco industry.

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