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SUSTAINABLE DEVELOPMENT THROUGH COASTAL TOURISM
WWF aims to leverage the coastal tourism sector's dependency on nature to drive sustainable development and blue economic growth. The strategy combines a global science-based roadmap, based on the Nature Positive Framework for Oceans, with place-based conservation in the Western and Eastern Pacific Seascapes. Key actions include supporting marine protected areas through innovative finance, improving local seafood sourcing, and collaborating with Indigenous Peoples, Local Communities, financial institutions, and industry associations to integrate ESG criteria and science-based targets into the sector.
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Document type: Fact sheet