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The 'Nature at COP30 Advocacy Toolkit for Business' outlines five priority areas for corporate advocacy to bridge the gap between climate and nature agendas. It urges governments to end deforestation by 2030, align the three Rio Conventions, scale nature-positive finance via the 'Baku to Belém Roadmap', prioritize ecosystem-based adaptation within the Global Goal on Adaptation, and ensure inclusive governance for Indigenous Peoples and Local Communities (IP&LC). The document provides specific evidence on the economic value of forests and the funding gaps for nature-based solutions to support these asks.

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  • Businesses are urged to advocate for national policies that translate the Global Stocktake's 2030 zero-deforestation commitment into action, specifically by implementing mandatory due diligence laws for high-risk sectors such as mining, forestry, agriculture, and oil and gas.
  • The Tropical Forest Forever Facility (TFFF), led by the Brazilian Presidency, is a blended finance mechanism aiming to raise $125 billion from public and private sources to provide long-term financing for tropical forest conservation, including for Indigenous Peoples.
  • There is a critical need to align the three Rio Conventions (UNFCCC, CBD, and UNCCD) to create a consistent policy framework, as current divergences in how these conventions define business responsibilities and assess progress limit corporate action.
  • Financing for nature-based solutions (NbS) must triple by 2030 to reach global targets, increasing from the current $200 billion annually to an estimated $600-800 billion annually.
  • The 'Baku to Belém Roadmap' aims to scale up climate finance for developing countries, with a target of mobilizing at least $1.3 trillion per year by 2035.
  • Ecosystem-based adaptation can reduce the intensity of climate hazards by up to 26% and potentially avoid $393 billion in damages by 2050, yet it currently receives less than 2% of public international climate finance for adaptation.
  • To ensure a just transition, the toolkit advocates that at least 20% of nature-based solutions finance—amounting to $100 billion per year of the necessary $500 billion annual investment—should be accessible to projects led by Indigenous Peoples and local communities.

Cite the original document

APA
We Mean Business Coalition (2025). Nature at COP30 Advocacy Toolkit for Business. https://www.wemeanbusinesscoalition.org/wp-content/uploads/2025/10/Nature-at-COP30-Advocacy-Toolkit-for-Business_Vf.pdf
Chicago
We Mean Business Coalition. Nature at COP30 Advocacy Toolkit for Business. 2025. https://www.wemeanbusinesscoalition.org/wp-content/uploads/2025/10/Nature-at-COP30-Advocacy-Toolkit-for-Business_Vf.pdf.
Wikipedia
{{cite report |author=We Mean Business Coalition |title=Nature at COP30 Advocacy Toolkit for Business |date=October 2025 |url=https://www.wemeanbusinesscoalition.org/wp-content/uploads/2025/10/Nature-at-COP30-Advocacy-Toolkit-for-Business_Vf.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}
BibTeX
@techreport{wemeanbusinesscoalition2025nature, author = {{We Mean Business Coalition}}, title = {{Nature at COP30 Advocacy Toolkit for Business}}, institution = {We Mean Business Coalition}, year = {2025}, month = oct, url = {https://www.wemeanbusinesscoalition.org/wp-content/uploads/2025/10/Nature-at-COP30-Advocacy-Toolkit-for-Business_Vf.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }

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