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The WACC Strategic Plan 2012-2016 focuses on expanding communication rights for poor, marginalized, and excluded people. Key priorities include leveraging the Global Media Monitoring Project (GMMP) to advance women's voices, increasing the advocacy capacity of its global network to influence policy, and strengthening collaborations between its eight Regional Associations and partners in the Global North and South.

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  • WACC aims to strengthen the participation of marginalized and excluded communities in communication, utilizing its expertise in participatory media monitoring to challenge media bias and the dominance of those with political and economic power.
  • The organization intends to use the Global Media Monitoring Project (GMMP), a nearly 20-year initiative, to translate research on the under-representation of women in mainstream media into policy changes.
  • WACC plans to increase its capacity to influence decision-makers by providing training and tools to its network and co-developing an international advocacy campaign, specifically addressing the use of digital and social media for human rights.
  • The strategic plan seeks to reinvigorate the WACC network by deepening relationships with its eight Regional Associations and moving toward strategic programmatic collaborations with funders and civil society organizations in both the North and South.

Cite the original document

APA
World Association for Christian Communication (2012). Strategic Plan 2012-2016. https://new.waccglobal.org/wp-content/uploads/2019/09/Strategic-Plan-2012-2016-summary-version-EN.pdf
Chicago
World Association for Christian Communication. Strategic Plan 2012-2016. 2012. https://new.waccglobal.org/wp-content/uploads/2019/09/Strategic-Plan-2012-2016-summary-version-EN.pdf.
Wikipedia
{{cite report |author=World Association for Christian Communication |title=Strategic Plan 2012-2016 |date=2012 |url=https://new.waccglobal.org/wp-content/uploads/2019/09/Strategic-Plan-2012-2016-summary-version-EN.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}
BibTeX
@techreport{worldassociationforchristiancommunication2012strategic, author = {{World Association for Christian Communication}}, title = {{Strategic Plan 2012-2016}}, institution = {World Association for Christian Communication}, year = {2012}, url = {https://new.waccglobal.org/wp-content/uploads/2019/09/Strategic-Plan-2012-2016-summary-version-EN.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }

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