CLIMATE CHANGE COMMUNICATION INVESTIGATION

The guide outlines a 120-minute educational activity for 11-12th grade students to conduct authentic research on local climate change opinions. Students interview community members using YCOM questions, analyze their findings, and compare their results to YCOM data to identify experimental errors and limitations in data analysis.

• The activity aims to teach students how to conduct authentic research on local public climate change perceptions, draw data-based conclusions, and account for experimental error and data analysis limitations.
• The Yale Climate Opinion Maps (YCOM) serve as a model for students to explore climate change beliefs at both local and national levels within the United States, utilizing regularly updated national survey data.
• Students are instructed to collect original data by interviewing ten people in their communities using YCOM questions, though sample data from Socorro County, New Mexico, is provided as an alternative.
• The exercise is designed to highlight significant sources of error in small-scale student surveys, such as bias and non-representative sample sizes, by comparing student results to the broader YCOM data.

APA

Yale Program on Climate Change Communication (n.d.). CLIMATE CHANGE COMMUNICATION INVESTIGATION. https://climatecommunication.yale.edu/app/uploads/2021/02/CCC-Investigation-Educator-Page_2026.pdf

Chicago

Yale Program on Climate Change Communication. CLIMATE CHANGE COMMUNICATION INVESTIGATION. n.d. https://climatecommunication.yale.edu/app/uploads/2021/02/CCC-Investigation-Educator-Page_2026.pdf.

Wikipedia

{{cite report |author=Yale Program on Climate Change Communication |title=CLIMATE CHANGE COMMUNICATION INVESTIGATION |url=https://climatecommunication.yale.edu/app/uploads/2021/02/CCC-Investigation-Educator-Page_2026.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@techreport{yaleprogramonclimatechangecommunicationndclimate, author = {{Yale Program on Climate Change Communication}}, title = {{CLIMATE CHANGE COMMUNICATION INVESTIGATION}}, institution = {Yale Program on Climate Change Communication}, url = {https://climatecommunication.yale.edu/app/uploads/2021/02/CCC-Investigation-Educator-Page_2026.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }