Understanding Pro-Climate Voters

The report identifies that 37% of registered U.S. voters are "pro-climate voters"—those who view global warming as a very important voting issue and prefer candidates who support climate action. While this group is more likely to discuss climate change and support the Inflation Reduction Act (IRA) than other voters, only 47% of them are familiar with the IRA. The analysis suggests that these voters, numbering nearly 60 million, could be decisive in the 2024 election, particularly as they show a higher likelihood of voting than other registered voters.

• Approximately 37% of registered voters in the U.S. are classified as "pro-climate voters," which equates to nearly 60 million individuals based on Census Bureau data of over 161 million registered voters. An additional 25% of registered voters prefer candidates who support climate action despite not ranking global warming as a "very important" voting issue.
• Pro-climate voters are most prevalent among Liberal Democrats (70%), urban residents (47%), Moderate/Conservative Democrats (47%), individuals with a Bachelor’s degree or higher (45%), and Hispanics/Latinos (43%).
• Pro-climate voters exhibit significantly higher levels of social engagement regarding climate change than other voters, including higher rates of discussing global warming (67% vs 19%) and hearing about it in the media at least once per month (66% vs 48%).
• Awareness of the Inflation Reduction Act (IRA) is relatively low even among pro-climate voters, with only 47% saying they have heard "some" or "a lot" about it. However, after reading a description of the law, 97% of pro-climate voters supported it, compared to 61% of other voters.
• Pro-climate voters demonstrate a higher likelihood of participating in the November 2024 presidential election, with 89% stating they are "very likely" to vote and 7% "somewhat likely," compared to 82% "very likely" and 9% "somewhat likely" for other voters.

APA

Yale Program on Climate Change Communication (2024). Understanding Pro-Climate Voters. https://climatecommunication.yale.edu/publications/understanding-pro-climate-voters/

Chicago

Yale Program on Climate Change Communication. Understanding Pro-Climate Voters. 2024. https://climatecommunication.yale.edu/publications/understanding-pro-climate-voters/.

Wikipedia

{{cite report |author=Yale Program on Climate Change Communication |title=Understanding Pro-Climate Voters |date=27 June 2024 |url=https://climatecommunication.yale.edu/publications/understanding-pro-climate-voters/ |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@techreport{yaleprogramonclimatechangecommunication2024understanding, author = {{Yale Program on Climate Change Communication}}, title = {{Understanding Pro-Climate Voters}}, institution = {Yale Program on Climate Change Communication}, year = {2024}, month = jun, url = {https://climatecommunication.yale.edu/publications/understanding-pro-climate-voters/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }