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Climate Outreach identifies 2020 as a critical year for climate action, noting a rise in public concern driven by the IPCC and activists like Greta Thunberg. The organization aims to move beyond 'environmentalists' to reach marginalized communities, shift social norms, and ensure people-centred policy through tools like citizens' assemblies. Key priorities for 2020 include driving climate conversations, updating visual imagery, urging governments to fulfill public engagement commitments, and accelerating behavioral change.

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  • Public understanding and concern regarding climate change increased in 2019, triggered by the latest IPCC scientific report and the experience of devastating climate impacts in the global north.
  • New spokespeople and organizations, specifically Greta Thunberg, Fridays for Future, and Extinction Rebellion (XR), have introduced a level of urgency and energy to the climate movement that was previously absent.
  • Climate change remains a polarizing issue in several countries, including Australia, Canada, Brazil, and the USA, where it continues to divide opinion and hinder progress.
  • Climate Outreach has established five key priorities for 2020: driving conversations with marginalized communities ('Talking Climate'), shifting media imagery ('Climate Visuals'), campaigning for government public engagement commitments, accelerating behavioral change through CAST, and promoting people-centred policy via deliberative spaces like citizens' assemblies.

Cite the original document

APA
Clarke, J. (2020). 2020: the year of people-centred climate action. Climate Outreach. https://climateoutreach.org/2020-the-year-of-people-centred-climate-action/
Chicago
Clarke, Jamie. 2020: the year of people-centred climate action. Climate Outreach, 2020. https://climateoutreach.org/2020-the-year-of-people-centred-climate-action/.
Wikipedia
{{cite press release |last1=Clarke |first1=Jamie |title=2020: the year of people-centred climate action |publisher=Climate Outreach |date=20 January 2020 |url=https://climateoutreach.org/2020-the-year-of-people-centred-climate-action/ |access-date=23 October 2026 |via=Climate Insights Directory}}
BibTeX
@misc{clarke20202020, author = {Clarke, Jamie}, title = {{2020: the year of people-centred climate action}}, publisher = {Climate Outreach}, year = {2020}, month = jan, url = {https://climateoutreach.org/2020-the-year-of-people-centred-climate-action/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }

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