Talking Trash: the corporate playbook of false solutions to the plastic crisis

The Changing Markets Foundation identifies Mondelēz International as one of the worst plastic polluters and criticizes its reliance on chemical recycling and low recycled content targets. The letter demands greater transparency regarding the company's plastic footprint and calls for public support of global deposit return systems and a reduction in single-use plastics.

• Mondelēz International is identified as the fourth worst plastic polluter according to the Break Free From Plastic Brand Audit and is described as one of the least ambitious and transparent companies regarding its plastic commitments.
• The company's recycled content target is cited as a low 5% by weight by 2025, with a concerning reliance on chemical recycling, which is described as an immature and climate-unfriendly technology not suitable for the circular economy.
• The Changing Markets Foundation requests transparency on how Mondelēz calculated its goal to eliminate 65,000 metric tonnes of packaging by 2020 and notes that the company has not made its annual plastic footprint data transparent.
• The document recommends that Mondelēz publicly support global deposit return systems and adopt specific, measurable, and independently verified targets for reuse, refill, and product redesign to reduce single-use plastics.

APA

Changing Markets Foundation (2020). Talking Trash: the corporate playbook of false solutions to the plastic crisis. https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Mondelez.pdf

Chicago

Changing Markets Foundation. Talking Trash: the corporate playbook of false solutions to the plastic crisis. 2020. https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Mondelez.pdf.

Wikipedia

{{cite press release |author=Changing Markets Foundation |title=Talking Trash: the corporate playbook of false solutions to the plastic crisis |date=29 October 2020 |url=https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Mondelez.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@misc{changingmarketsfoundation2020talking, author = {{Changing Markets Foundation}}, title = {{Talking Trash: the corporate playbook of false solutions to the plastic crisis}}, publisher = {Changing Markets Foundation}, year = {2020}, month = oct, url = {https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Mondelez.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }