Talking Trash: the corporate playbook of false solutions to the plastic crisis
Summary
The Changing Markets Foundation's letter to Danone highlights a global trend of corporations undermining plastic legislation and critiques Danone's lack of transparency regarding reuse systems and sustainability criteria for bio-plastics, while acknowledging its support for mandatory collection systems.
Key insights
- An investigation into the ten most plastic polluting companies and industry lobbying across 15 countries on 5 continents indicates a global pattern of corporations attempting to weaken legislative measures designed to solve the plastic crisis.
- While Danone is noted as one of the few companies to explicitly support mandatory collection systems like Deposit Return Systems (DRS), the author argues it should implement a coherent global policy for these systems across all its operating geographies to maximize reuse and recycling.
- The author expresses concern that Danone invests in bio-plastics without clear sustainability criteria for sourcing, which could potentially lead to deforestation or competition for land.
- Danone claims to have reuse systems for half of its water volumes, but the author states that the operation of this system is not transparent and that the company lacks concrete targets for reuse and refill in other packaging and product categories.
Cite the original document
- APA
- Changing Markets Foundation (2020). Talking Trash: the corporate playbook of false solutions to the plastic crisis. https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Danone.pdf
- Chicago
- Changing Markets Foundation. Talking Trash: the corporate playbook of false solutions to the plastic crisis. 2020. https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Danone.pdf.
- Wikipedia
- {{cite press release |author=Changing Markets Foundation |title=Talking Trash: the corporate playbook of false solutions to the plastic crisis |date=29 October 2020 |url=https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Danone.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}
- BibTeX
- @misc{changingmarketsfoundation2020talking, author = {{Changing Markets Foundation}}, title = {{Talking Trash: the corporate playbook of false solutions to the plastic crisis}}, publisher = {Changing Markets Foundation}, year = {2020}, month = oct, url = {https://changingmarkets.org/wp-content/uploads/2023/10/TalkingTrash_Letter_Danone.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }
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