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The document describes a case study focused on the environmental challenges facing the pulp and paper industry during the 1990s, specifically the production of toxic dioxin during chlorine bleaching. It highlights the tension between environmental groups demanding the total elimination of chlorine and companies that viewed scientific evidence as inconclusive and were reluctant to invest billions in new equipment. The text introduces the U.S. Environmental Protection Agency's 'cluster rule' as a regulatory attempt to base decisions on better science and proposes a stakeholder dialogue to find sustainable solutions for the industry.

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  • During the 1990s, the pulp and paper industry faced significant environmental pressures regarding pollution, recycling, and deforestation, with the production of the highly toxic substance dioxin during chlorine bleaching being a primary concern.
  • There was a sharp divide in the proposed solution for dioxin: environmental and community groups advocated for the total removal of chlorine from industrial processes, while companies preferred modifications to bleaching to reduce emissions, citing inconclusive science and the prohibitive cost of 'totally chlorine-W' equipment.
  • The U.S. Environmental Protection Agency introduced the 'cluster rule' as a regulatory process intended to establish regulations based on improved science and information, which stakeholders viewed as a potential starting point for better communication.

Cite the original document

APA
Beckenstein, A. R., Webb, B., Long, F. J., & Marcus, B. L. (1994). CHLORINE AND THE PAPER INDUSTRY. World Resources Institute. https://pdf.wri.org/bell/abstracts/case_1-56973-133-0_abstract_version_english.pdf
Chicago
Beckenstein, Alan R., Brad Webb, Frederick J. Long, and Barbra L. Marcus. CHLORINE AND THE PAPER INDUSTRY. World Resources Institute, 1994. https://pdf.wri.org/bell/abstracts/case_1-56973-133-0_abstract_version_english.pdf.
Wikipedia
{{cite report |last1=Beckenstein |first1=Alan R. |last2=Webb |first2=Brad |last3=Long |first3=Frederick J. |last4=Marcus |first4=Barbra L. |title=CHLORINE AND THE PAPER INDUSTRY |publisher=World Resources Institute |date=1994 |url=https://pdf.wri.org/bell/abstracts/case_1-56973-133-0_abstract_version_english.pdf |access-date=17 August 2026 |via=Climate Insights Directory}}
BibTeX
@techreport{beckenstein1994chlorine, author = {Beckenstein, Alan R. and Webb, Brad and Long, Frederick J. and Marcus, Barbra L.}, title = {{CHLORINE AND THE PAPER INDUSTRY}}, institution = {World Resources Institute}, year = {1994}, url = {https://pdf.wri.org/bell/abstracts/case_1-56973-133-0_abstract_version_english.pdf}, urldate = {2026-08-17}, note = {Indexed by Climate Insights Directory} }

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