From Doing Better to Doing Enough: Anchoring Corporate Sustainability Targets in Science

The document argues that corporate environmental targets often focus on feasibility or competitiveness rather than ecological necessity. Drawing on work conducted with Mars Incorporated in 2016, it discusses the considerations managers must address when setting science-based targets for their impact on climate, land, and water to preserve resources for future generations.

• Many companies establish environmental performance targets based on what is competitive or feasible, which may not align with the requirements for operating within ecological limits.

APA

World Resources Institute (n.d.). From Doing Better to Doing Enough: Anchoring Corporate Sustainability Targets in Science. https://www.wri.org/research/doing-better-doing-enough-anchoring-corporate-sustainability-targets-science

Chicago

World Resources Institute. From Doing Better to Doing Enough: Anchoring Corporate Sustainability Targets in Science. n.d. https://www.wri.org/research/doing-better-doing-enough-anchoring-corporate-sustainability-targets-science.

Wikipedia

{{cite report |author=World Resources Institute |title=From Doing Better to Doing Enough: Anchoring Corporate Sustainability Targets in Science |url=https://www.wri.org/research/doing-better-doing-enough-anchoring-corporate-sustainability-targets-science |access-date=17 August 2026 |via=Climate Insights Directory}}

BibTeX

@techreport{worldresourcesinstitutendfrom, author = {{World Resources Institute}}, title = {{From Doing Better to Doing Enough: Anchoring Corporate Sustainability Targets in Science}}, institution = {World Resources Institute}, url = {https://www.wri.org/research/doing-better-doing-enough-anchoring-corporate-sustainability-targets-science}, urldate = {2026-08-17}, note = {Indexed by Climate Insights Directory} }