Vision Towards a Responsible Future of Consumption
Summary
The report argues that the COVID-19 pandemic exposed systemic vulnerabilities in consumer industries, including supply chain inflexibility and workforce precariousness, while accelerating consumer demand for sustainable and healthy products. It advocates for a shift from individual company competition to 'human-centric ecosystems' where diverse stakeholders collaborate to create shared value. The framework identifies four priority collaborative actions: improving nutrition, enabling sustainable consumer choice, creating a new deal for the workforce, and advancing ESG leadership. To achieve this, the report suggests adopting disruptive business models such as circular economy approaches, shared-value chains, and digital enablement.
Key insights
- The COVID-19 pandemic exacerbated pre-existing systemic challenges including climate change, pollution, inequality, and poor nutrition, while exposing vulnerabilities such as supply and demand imbalances that caused estimated losses of $4–5 billion for US dairy farmers.
- Global employment and food security were severely impacted by the pandemic, with projections that over 165 million jobs could be lost by the end of 2020 and 265 million people facing acute hunger.
- Consumer behavior is shifting toward sustainability and health; 94% of consumers made at least one healthy change during the pandemic, and 60% are purchasing more sustainable or ethical products.
- The report defines a 'human-centric' vision for consumer industries focused on creating shared value and operating with integrity to ensure a sustainable and resilient future, moving beyond individual company action to ecosystem-level collaboration.
- To realize this vision, the framework identifies four priority collaborative industry actions: better nutrition for all, enabling sustainable consumer choice, a new deal for the workforce, and ESG leadership.
- The report advocates for disruptive business models, specifically circular-economy approaches to keep materials in use, shared-value chains to integrate vertical or horizontal partnerships, and digital enablement for better visibility.
- A 'human-centric ecosystem' approach is proposed to accelerate innovation and market creation by allowing diverse players to collaborate around a human outcome using shared data, governance, and incentives.
- The report highlights the urgent need for workforce reskilling due to automation and the shift toward data science and interpersonal skills, suggesting that collaborative digital platforms could reduce reskilling costs and times by 30% or more.
Cite the original document
- APA
- World Economic Forum (2020). Vision Towards a Responsible Future of Consumption. http://www3.weforum.org/docs/WEF_Vision_Towards_a_Responsible_Future_of_Consumption_2020.pdf
- Chicago
- World Economic Forum. Vision Towards a Responsible Future of Consumption. 2020. http://www3.weforum.org/docs/WEF_Vision_Towards_a_Responsible_Future_of_Consumption_2020.pdf.
- Wikipedia
- {{cite report |author=World Economic Forum |title=Vision Towards a Responsible Future of Consumption |date=October 2020 |url=http://www3.weforum.org/docs/WEF_Vision_Towards_a_Responsible_Future_of_Consumption_2020.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}
- BibTeX
- @techreport{worldeconomicforum2020vision, author = {{World Economic Forum}}, title = {{Vision Towards a Responsible Future of Consumption}}, institution = {World Economic Forum}, year = {2020}, month = oct, url = {http://www3.weforum.org/docs/WEF_Vision_Towards_a_Responsible_Future_of_Consumption_2020.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }
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