CAN response to the death of Professor Jason Arday: Advertising has a choice

The Conscious Advertising Network (CAN) responds to the death of Professor Jason Arday by urging advertisers to recognize their role in funding the information ecosystem. CAN argues that advertising spend can inadvertently subsidize environments where racism and harassment thrive, and calls for a shift toward supporting quality journalism, diverse publishers, and stricter platform policies against hate speech.

• The death of Professor Jason Arday has highlighted the impact of misinformation and harassment, particularly regarding how Black people are treated in historically underrepresented spaces.
• Advertising spend influences the viability of business models in the media ecosystem, meaning advertisers can either support responsible journalism or subsidize environments that generate revenue through racism, harassment, and sensationalism.
• CAN recommends that advertisers move beyond traditional brand safety to audit where their money goes and challenge platforms on how they tackle racist abuse and coordinated harassment.
• To promote inclusion, advertisers are encouraged to ensure Black-led media organisations and diverse independent publishers are part of their media strategies to challenge structural inequalities.

APA

marsha (2026). CAN response to the death of Professor Jason Arday: Advertising has a choice. Conscious Advertising Network. https://www.consciousadnetwork.com/can-response-to-the-death-of-professor-jason-arday-advertising-has-a-choice/

Chicago

marsha. CAN response to the death of Professor Jason Arday: Advertising has a choice. Conscious Advertising Network, 2026. https://www.consciousadnetwork.com/can-response-to-the-death-of-professor-jason-arday-advertising-has-a-choice/.

Wikipedia

{{cite press release |last1=marsha |title=CAN response to the death of Professor Jason Arday: Advertising has a choice |publisher=Conscious Advertising Network |date=18 August 2026 |url=https://www.consciousadnetwork.com/can-response-to-the-death-of-professor-jason-arday-advertising-has-a-choice/ |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@misc{marsha2026can, author = {marsha}, title = {{CAN response to the death of Professor Jason Arday: Advertising has a choice}}, publisher = {Conscious Advertising Network}, year = {2026}, month = aug, url = {https://www.consciousadnetwork.com/can-response-to-the-death-of-professor-jason-arday-advertising-has-a-choice/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }