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The report details how Americans integrate environmental considerations into their purchasing habits and civic engagement. A majority of consumers express intent to buy energy-efficient home appliances and locally grown food, while a smaller percentage engage in active civic behaviors such as signing petitions or donating to climate-related causes.

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  • American consumers show a strong preference for energy-efficient home products and local food. Majorities intend to purchase energy-efficient kitchen appliances (75%), water heaters (71%), air conditioners (68%), and furnaces (67%). Additionally, 69% of Americans reported buying locally grown or produced food and 42% bought organic food in the previous 12 months.
  • A minority of Americans use their purchasing power to influence corporate behavior regarding global warming. In the past year, 28% of Americans bought products from companies taking steps to reduce global warming, while 21% avoided products from companies opposing such steps.
  • Civic engagement regarding global warming is relatively low despite a 38% willingness to join campaigns to influence elected officials. Actual activities over the past 12 months were low, with 10% signing petitions and 7% sharing information on Facebook or Twitter or donating to global warming organizations.

Cite the original document

APA
Yale Program on Climate Change Communication (2013). Americans' Actions to Limit Global Warming. https://climatecommunication.yale.edu/publications/americans-actions-to-limit-global-warming-april-2013/
Chicago
Yale Program on Climate Change Communication. Americans' Actions to Limit Global Warming. 2013. https://climatecommunication.yale.edu/publications/americans-actions-to-limit-global-warming-april-2013/.
Wikipedia
{{cite report |author=Yale Program on Climate Change Communication |title=Americans' Actions to Limit Global Warming |date=19 June 2013 |url=https://climatecommunication.yale.edu/publications/americans-actions-to-limit-global-warming-april-2013/ |access-date=23 October 2026 |via=Climate Insights Directory}}
BibTeX
@techreport{yaleprogramonclimatechangecommunication2013americans, author = {{Yale Program on Climate Change Communication}}, title = {{Americans' Actions to Limit Global Warming}}, institution = {Yale Program on Climate Change Communication}, year = {2013}, month = jun, url = {https://climatecommunication.yale.edu/publications/americans-actions-to-limit-global-warming-april-2013/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }

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