Global Warming’s Six Americas, Fall 2025

The report identifies six audience segments in the U.S. public based on their views of global warming: Alarmed, Concerned, Cautious, Disengaged, Doubtful, and Dismissive. As of Fall 2025, 25% of Americans are 'Alarmed', and 52% are either 'Alarmed' or 'Concerned'. Over the decade from 2015 to 2025, the 'Alarmed' segment grew by 14 percentage points, while the 'Cautious' segment decreased by 7 percentage points. The report suggests tailored communication strategies: 'Alarmed' and 'Concerned' audiences prefer information on solutions, while 'Cautious' and 'Doubtful' audiences seek evidence and causes of climate change.

• As of Fall 2025, 25% of Americans are categorized as 'Alarmed', and 52% of the population falls into either the 'Alarmed' or 'Concerned' segments. The 'Alarmed' group outnumbers the 'Dismissive' group (11%) by a ratio of more than 2 to 1, and Americans are more than twice as likely to be 'Alarmed' or 'Concerned' than 'Doubtful' or 'Dismissive' (24%).
• Between 2015 and 2025, the 'Alarmed' audience saw the largest growth, increasing from 11% to 25%. During the same period, the 'Cautious' audience experienced the largest decrease, falling from 24% to 17%. The combined 'Alarmed' and 'Concerned' group grew from 42% in 2015 to 52% in 2025, while the 'Disengaged', 'Doubtful', and 'Dismissive' groups remained relatively stable.
• Information preferences and news consumption vary by segment: 'Alarmed' and 'Concerned' individuals are most interested in climate solutions and involvement, while 'Cautious' and 'Doubtful' individuals prefer information on causes, evidence, and scientific consensus. Regarding news sources, the 'Alarmed' prioritize news websites or apps, whereas the 'Concerned', 'Doubtful', and 'Dismissive' prioritize social media.
• The top worries of the 'Alarmed' segment include global warming, the state of U.S. democracy, and disruption of federal government services. In contrast, the 'Concerned' segment's primary worries are government corruption, the cost of living, and the economy.

APA

Leiserowitz, A., Kotcher, J., Verner, M., Rosenthal, S., Goddard, E., Carman, J., Myers, T., Ettinger, J., Fine, J., Richards, E., Goldberg, M., Marlon, J., & Maibach, E. (2026). Global Warming’s Six Americas, Fall 2025. Center for Climate Change Communication. https://climatecommunication.gmu.edu/all/global-warmings-six-americas-fall-2025/

Chicago

Leiserowitz, A., J. Kotcher, M. Verner, S. Rosenthal, E. Goddard, J. Carman, T. Myers, et al. Global Warming’s Six Americas, Fall 2025. Center for Climate Change Communication, 2026. https://climatecommunication.gmu.edu/all/global-warmings-six-americas-fall-2025/.

Wikipedia

{{cite report |last1=Leiserowitz |first1=A. |last2=Kotcher |first2=J. |last3=Verner |first3=M. |last4=Rosenthal |first4=S. |last5=Goddard |first5=E. |last6=Carman |first6=J. |last7=Myers |first7=T. |last8=Ettinger |first8=J. |last9=Fine |first9=J. |display-authors=etal |title=Global Warming’s Six Americas, Fall 2025 |publisher=Center for Climate Change Communication |date=19 February 2026 |url=https://climatecommunication.gmu.edu/all/global-warmings-six-americas-fall-2025/ |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@techreport{leiserowitz2026global, author = {Leiserowitz, A. and Kotcher, J. and Verner, M. and Rosenthal, S. and Goddard, E. and Carman, J. and Myers, T. and Ettinger, J. and Fine, J. and Richards, E. and Goldberg, M. and Marlon, J. and Maibach, E.}, title = {{Global Warming’s Six Americas, Fall 2025}}, institution = {Center for Climate Change Communication}, year = {2026}, month = feb, url = {https://climatecommunication.gmu.edu/all/global-warmings-six-americas-fall-2025/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }