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The document outlines the need for a shift from mere representation to a lasting and impactful 'Indigenous media presence' to avoid stereotypes and sensationalism. It introduces eight principles developed through research with Indigenous leaders, media agents, and NGOs across 10 countries in Central and South America, aiming to support Indigenous self-determination and sustainable climate solutions.

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  • Current media representations of Indigenous Peoples, while often well-intentioned, frequently rely on stereotypes and sensationalism, which can isolate communities and unfairly burden them with the sole responsibility for protecting primary forests.
  • The goal of the project is to move beyond simple representation toward a media presence that is positive, impactful, and supports Indigenous self-determination across territorial, political, legal, and academic spheres.
  • The guidelines were developed based on a detailed report involving literature reviews and consultations with Indigenous leaders, photographers, media agents, and NGOs across 10 countries in Central and South America.
  • The scope of the current research is limited to forest protection within the context of land and climate justice from an Indigenous perspective, excluding representations of charismatic animal life.

Cite the original document

APA
Smith, T., Sutil, N. S., Renold, J., & Rangi, L. (2021). Princípios de Presença Midiática Indígena. Climate Outreach. https://climateoutreach.org/principios-presenca-midiatica-indigena/introducao/
Chicago
Smith, Toby, Nicolas Salazar Sutil, Jaye Renold, and Leah Rangi. Princípios de Presença Midiática Indígena. Climate Outreach, 2021. https://climateoutreach.org/principios-presenca-midiatica-indigena/introducao/.
Wikipedia
{{cite report |last1=Smith |first1=Toby |last2=Sutil |first2=Nicolas Salazar |last3=Renold |first3=Jaye |last4=Rangi |first4=Leah |title=Princípios de Presença Midiática Indígena |publisher=Climate Outreach |date=14 October 2021 |url=https://climateoutreach.org/principios-presenca-midiatica-indigena/introducao/ |access-date=23 October 2026 |via=Climate Insights Directory}}
BibTeX
@techreport{smith2021princpios, author = {Smith, Toby and Sutil, Nicolas Salazar and Renold, Jaye and Rangi, Leah}, title = {{Princípios de Presença Midiática Indígena}}, institution = {Climate Outreach}, year = {2021}, month = oct, url = {https://climateoutreach.org/principios-presenca-midiatica-indigena/introducao/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }

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