Britain Talks Climate & Nature

The 2025 Britain Talks Climate & Nature report, based on surveys of over 7,000 people and focus groups in England, Scotland, and Wales, examines public sentiment toward climate change and nature. It utilizes a segmentation model of British society to identify how different values influence perceptions of climate policy. The findings indicate that while there is broad concern for the environment and a preference for ambitious climate action, significant anxiety exists regarding the cost of policies and a lack of trust in institutions. The report argues that support for climate action increases when communication is clear, tangible, and focused on local community benefits.

• Public sentiment shows a strong preference for ambitious climate action over a restrained approach, including among individuals facing financial difficulties.
• There is widespread concern regarding climate change and its effects on nature and agriculture, with a general understanding that extreme weather events are linked to climate change.
• Despite general support for the planet, people express significant skepticism and worry regarding the costs of climate policies and their ability to save money.
• Public support for climate action is significantly enhanced when policies are communicated clearly and framed as tangible investments in local neighborhoods and communities.

APA

Climate Outreach (2025). Britain Talks Climate & Nature. https://climateoutreach.org/btc/2025/report/

Chicago

Climate Outreach. Britain Talks Climate & Nature. 2025. https://climateoutreach.org/btc/2025/report/.

Wikipedia

{{cite report |author=Climate Outreach |title=Britain Talks Climate & Nature |date=7 August 2025 |url=https://climateoutreach.org/btc/2025/report/ |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@techreport{climateoutreach2025britain, author = {{Climate Outreach}}, title = {{Britain Talks Climate \& Nature}}, institution = {Climate Outreach}, year = {2025}, month = aug, url = {https://climateoutreach.org/btc/2025/report/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }