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The report exposes the destructive nature of irresponsible rayon production, detailing water and air pollution, worker fatalities, and severe health issues in Asia. It identifies a direct link between these polluting factories—operated by conglomerates like Aditya Birla and Lenzing—and major global brands such as H&M, Zara, and ASOS. The document argues that while rayon is often marketed as a 'green' alternative, its current chemical-intensive production is unsustainable, and calls for brands to use their purchasing power to force a transition to closed-loop, non-toxic manufacturing systems.

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  • In India, the Grasim Industries plant in Nagda (Aditya Birla Group) has polluted the Chambal River, a key tributary of the Ganges, with carbon disulfide and other waste, while local authorities allegedly ignore violations due to close ties with management.

Cite the original document

APA
Changing Markets Foundation (2017). Mode yang Kotor. https://changingmarkets.org/wp-content/uploads/2023/10/BAHASA_DIRTY_FASHION_EX_SUMMARY_FINAL_SPREAD_PAGE_WEB.pdf
Chicago
Changing Markets Foundation. Mode yang Kotor. 2017. https://changingmarkets.org/wp-content/uploads/2023/10/BAHASA_DIRTY_FASHION_EX_SUMMARY_FINAL_SPREAD_PAGE_WEB.pdf.
Wikipedia
{{cite report |author=Changing Markets Foundation |title=Mode yang Kotor |date=June 2017 |url=https://changingmarkets.org/wp-content/uploads/2023/10/BAHASA_DIRTY_FASHION_EX_SUMMARY_FINAL_SPREAD_PAGE_WEB.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}
BibTeX
@techreport{changingmarketsfoundation2017mode, author = {{Changing Markets Foundation}}, title = {{Mode yang Kotor}}, institution = {Changing Markets Foundation}, year = {2017}, month = jun, url = {https://changingmarkets.org/wp-content/uploads/2023/10/BAHASA_DIRTY_FASHION_EX_SUMMARY_FINAL_SPREAD_PAGE_WEB.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }

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