Surveying the Netherlands: Public Views on Climate Information Integrity and the Fossil Fuel Ad Ban

A survey of 1,000 Dutch citizens found broad cross-political support for regulatory measures to combat climate disinformation, including banning fossil fuel advertising and holding social media companies legally accountable for the amplification of false content. While a majority believe these measures are effective, awareness of specific policy options remains relatively low, particularly regarding the funding of fact-checking organizations.

• A significant majority of the Dutch public supports regulatory measures to reduce climate disinformation, with 71% believing that banning misleading advertisements or those promoting harmful behaviors, such as high-carbon travel, would be effective.
• There is strong public support for holding social media companies legally responsible for the spread of climate misinformation, with 79% of respondents viewing this as an effective measure.
• The public generally views the fight against climate disinformation as a means of protecting democratic values, with 75% stating that preventing the spread of such disinformation is an effective way to safeguard public discourse and freedom of speech.
• Other perceived effective measures include government investment in public awareness campaigns (supported by 76%) and providing more resources to fact-checking organizations (supported by 68%).
• Awareness of these policy solutions is notably lower than the belief in their effectiveness; for example, only 49% of respondents were aware that social media companies could be legally required to prevent the amplification of climate misinformation.
• The least known measure among the public is the provision of more resources to fact-checking organizations, which only 30% of respondents reported having heard of.
• Demographic analysis indicates that older people are generally more likely to believe in the effectiveness of information integrity measures, while younger people, men, and those with tertiary education report higher levels of awareness of these measures.

APA

Climate Action Against Disinformation (2025). Surveying the Netherlands: Public Views on Climate Information Integrity and the Fossil Fuel Ad Ban. https://caad.info/wp-content/uploads/2025/04/Surveying-the-Netherlands-Public-Views-on-Climate-Information-Integrity-and-the-Fossil-Fuel-Ad-Ban.pdf

Chicago

Climate Action Against Disinformation. Surveying the Netherlands: Public Views on Climate Information Integrity and the Fossil Fuel Ad Ban. 2025. https://caad.info/wp-content/uploads/2025/04/Surveying-the-Netherlands-Public-Views-on-Climate-Information-Integrity-and-the-Fossil-Fuel-Ad-Ban.pdf.

Wikipedia

{{cite report |author=Climate Action Against Disinformation |title=Surveying the Netherlands: Public Views on Climate Information Integrity and the Fossil Fuel Ad Ban |date=2025 |url=https://caad.info/wp-content/uploads/2025/04/Surveying-the-Netherlands-Public-Views-on-Climate-Information-Integrity-and-the-Fossil-Fuel-Ad-Ban.pdf |access-date=23 October 2026 |via=Climate Insights Directory}}

BibTeX

@techreport{climateactionagainstdisinformation2025surveying, author = {{Climate Action Against Disinformation}}, title = {{Surveying the Netherlands: Public Views on Climate Information Integrity and the Fossil Fuel Ad Ban}}, institution = {Climate Action Against Disinformation}, year = {2025}, url = {https://caad.info/wp-content/uploads/2025/04/Surveying-the-Netherlands-Public-Views-on-Climate-Information-Integrity-and-the-Fossil-Fuel-Ad-Ban.pdf}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }