Summary
The document argues that current government and platform policies have failed to curb climate disinformation, which is used by polluting industries and petrostates to delay the transition to a green economy. It proposes a framework based on safety, privacy, transparency, and accountability, calling for binding legislation rather than voluntary commitments. Key asks include requiring safety proofs for digital products, enacting strong privacy laws, mandating transparency from AI and social media companies, and regulating the advertising ecosystem similarly to financial markets. Additionally, it advocates for the protection of pluralistic media, funding for climate journalism, and industry adoption of UN-aligned definitions of climate disinformation.
Key insights
- Climate disinformation is strategically employed by polluting industries and petrostates to obstruct science-based climate movements and maintain a political environment conducive to continued fossil fuel use, thereby delaying the transition to renewables.
- The document asserts that profit-driven digital infrastructures, including AI, search, and social media, amplify disinformation to maximize advertising revenue, which prioritizes attention-grabbing content over informative content and benefits authoritarian actors and fossil fuel interests.
- To protect information integrity, the authors recommend that governments implement binding legislation across four primary pillars: requiring proof of safety for digital products (including risk audits for AI), ensuring privacy-friendly defaults and strong data protection laws, mandating transparency regarding disinformation prevalence and AI training data, and establishing legal accountability through dedicated digital regulators and revenue-scaled penalties.
- The document calls for the regulation of the advertising ecosystem to mirror financial markets, specifically requesting object-level transparency, "Know Your Customer" requirements, and a "Best Interests Duty."
- Industry-led actions should include adopting UN and UNESCO-aligned definitions of climate disinformation—which encompass greenwashing, the denial of climate science, and the misrepresentation of data—and implementing prebunking campaigns and media literacy programs.
Cite the original document
- APA
- Climate Action Against Disinformation (n.d.). Our Policy Asks. https://caad.info/policy-asks/
- Chicago
- Climate Action Against Disinformation. Our Policy Asks. n.d. https://caad.info/policy-asks/.
- Wikipedia
- {{cite press release |author=Climate Action Against Disinformation |title=Our Policy Asks |url=https://caad.info/policy-asks/ |access-date=23 October 2026 |via=Climate Insights Directory}}
- BibTeX
- @misc{climateactionagainstdisinformationndour, author = {{Climate Action Against Disinformation}}, title = {{Our Policy Asks}}, publisher = {Climate Action Against Disinformation}, url = {https://caad.info/policy-asks/}, urldate = {2026-10-23}, note = {Indexed by Climate Insights Directory} }
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