{"query_echo":{"q":"","filters":{"geography":["Actopan Municipality"]},"warnings":[{"code":"facet_value_not_in_vocabulary","message":"Value 'Actopan Municipality' for facet 'geography' is not in the controlled vocabulary."}]},"total":{"value":1,"relation":"eq"},"page":1,"page_size":20,"self":"https://climateinsightsdirectory.org/api/v1/search?geography=Actopan+Municipality","stability":"beta","ai_marking":{"digital_source_type":{"uri":"http://cv.iptc.org/newscodes/digitalsourcetype/trainedAlgorithmicMedia","name":"Created using Generative AI"},"notice":"Summary and key insights are generated using artificial intelligence."},"results":[{"id":"cdkn-000109","url":"https://climateinsightsdirectory.org/document/cdkn-000109","title":"Driving adoption of payments for ecosystem services through social marketing, Veracruz, Mexico","publisher":{"name":"Climate and Development Knowledge Network","organization":"climate-and-development-knowledge-network"},"document_type":"policy brief","language":"en","date_published":"2014-08-05","source_url":"https://cdkn.org/resource/driving-adoption-of-payments-for-ecosystem-services-through-social-marketing-veracruz-mexico","generator":"Climate Insights Directory","generated_fields":["summary","key_insights","climate_tags","geography_discussed","analysis_type"],"summary":{"text":"The document describes a social marketing 'Pride' campaign implemented by Pronatura Veracruz and Rare in the Central Coast of Veracruz, Mexico. The campaign aimed to motivate landowners to join a network of private conservation areas to protect tropical deciduous forest—critical for migratory raptors like the peregrine falcon—against threats from urban development, cattle ranching, and sugar cane production. In the Actopan municipality, where adoption of Payments for Ecosystem Services (PES) had previously been slow, these methods enabled the protection of over 1,500 hectares of previously unprotected forest.","ai_generated":true,"unit":"cdkn-000109#summary","date_modified":"2026-10-23"},"key_insights":[{"text":"The use of social marketing methods in the Actopan municipality of Veracruz helped overcome slow adoption of Payments for Ecosystem Services, resulting in the protection of more than 1,500 hectares of forest that were previously unprotected.","ai_generated":true,"unit":"cdkn-000109#insight-1","date_modified":"2026-10-23"}],"climate_tags":["deforestation","biodiversity conservation","Low carbon development"],"geography_discussed":["Xalapa","Peru"],"frame_perspective":[],"analysis_type":["policy brief","case study"]}]}